Our mission is to transform the design and construction industry using process engineering methodologies, centered around integrated design, construction tech and modern methods of construction.
Both the Parma Attachment Inhibitor and Singapore API Plant were highly complex projects with many stakeholders and technical challenges to overcome.Collaboration and engagement with the client in an open, exploratory way was critical to managing this complexity.. Much contemporary design practice seeks to reduce complexity through specialisation –fragmenting responsibility until nobody has a clear view of the whole.
Our approach was to embrace this complexity, viewing it through the lens of value drivers to find and bridge the gap between the existing and desired state.. As explained in our book.Design to Value., “each project is unique, but an ethos and approach prevail.
You focus on what you want the project to do, how it should best function and who it should serve - rather than a specific material outcome.”.This may sound obvious but it’s a long way from what often happens.
Client briefs by nature tend to be quite detailed and prescriptive, with the designer’s role limited to converting the brief into a good design with deviation from the brief discouraged.
It was only by challenging the brief and focusing instead on value, and the barriers to value, that we were able to achieve the best possible outcome for our clients.. Our involvement in two recent FOYA award-winning projects is testament to both the commitment of our team and the transformational impacts that Design to Value can bring..by Charles Dickens.
In my story, I am the central character, wracked by negativity and the sense of a world somehow lost, with many worries about the future.I am visited by three personifications.
The first is the brightness, promise, and capability being brought by the young that will blossom into the world.The second personification is that of the researchers; business, political and organisational workers; and investors who are already working hard to guide the world.
(Editor: Mini Lamps)